Facebook business account helps boost and share your business ideas with millions of users worldwide, who may likely be interested in what you have to offer.
Facebook business account is a free public image that you can create to promote your business brand, or product by posting status updates, links, event announcements, comments, photos and videos. Also from your business account, you can manage your Facebook advertising campaigns as well as Facebook pages.
Having a business account on Facebook enables you to add features easily, much more then you can implement on your website. Here you can build a custom page, run contests and promotions, and manage a small e-commerce shop. Your small business also receives a boost with the Facebook business account. This is because your interaction on this platform gives customers the feeling that they know and can trust you. And your products, thus making them confident enough to get interested in what you have to offer.
Facebook offers a wider coverage for your products, as half of it’s users log in every day. This platform watches how people relate to their favorite brands, and can recommend a brand after becoming a fan of it on Facebook, and are more likely to procure the product after becoming a fan.
Creating a Facebook business account is easy, but note that, if you already have a personal account, you cannot create a separate business account. reason being that all Facebook business pages, or fan pages, must be linked to at least one personal Facebook account.
How to create a Facebook Business Account
- To create a Facebook page, you need to have a personal account or create one if you do not already have one.
- Thereafter, scroll to the “Create a page” section of Facebook. You will be required to select the type of page you will like to create.
- Once you have selected the type of page you would love to create, you will be required to answer some questions to help Facebook fill in your profile. This includes questions like; Business category, Business name, and Phone number.
- Once your page has been created, you will be required to select a profile picture, ( this appears on your page, and acts as the icon, next to each item you post from your business account).
- You are also required to design a cover photo ( the large header image) that showcases something that will coincide with your customers and prospects. Some of this options include a collage of the products you produce, your logo, or something that singles out your place in the community etc.
- Lastly, you can invite all your current customers, friends, and community members to like your new fan page so you can grow your network and increase your engagement.
There you have it‼ your Facebook business account is now actively ready for business, you can now start selling and making money monthly or daily right out of your Facebook page.