American Apparel – This is a North American clothing manufacturer, designer, distributor, marketer and former retailer based in Los Angeles, California. It was founded by Canadian businessman Dov Charney in 1998. It was an integrated company that ranked as one of the largest apparel manufacturers and marketers in North America.
It is retail manufacturing industry founded in 1989 in Montreal, Quebec, Canada. Their headquarter is in Los Angeles, California u.s. they have over 250 locations. They serve worldwide. One of the key persons is Paula Schneider as the CEO. The products are mainly clothing’s with a total number of 8,000 employees.
You can visit their official website at www.americanapparel.com to learn more about their products and services. As at January 2017, American apparel laid off 2,400 southern California workers. American apparel began by selling high-quality t-shirts to screen printers and boutique in 1990 under the American heavy label.
More About American Apparel – www.americanapparel.com
In the year 2008, the company was named retailer of the year at the 15th annual Michael awards for the fashion industry. American apparel expansion into retail was the fastest retail rollout in American history. The company also achieves a fast turnaround time from design concept to the finished product. This company also owns and operates its own fabric dye house, a garment dye house, knitting facility all based in Los Angeles .and according to the New York times, it is the largest single garment factory in the united states and employs more than 4,000 people across the globe. American Apparel claims to have the capacity to produce 1 million shirts per week.
According to the CEO Dov Charney, the goal of this company is to produce a brand that will increase the happiness of every customer out there and to show that the brand is about aspiration and they are selling the dream of American. In the year 2007, American apparel put up two billboards, one in New York and one in Los Angeles.
American Apparel could be best described using these words; they are.
- Accessibility
- Creativity
- Satisfactory
With a great website www.americanapparel.com and concrete organizational structure, it is no doubt that American apparel can be reached without any stress whatsoever, as their workers are dedicated to the fact that customers are responsible for the growth of this business and as such should be treated as kings and queens.
You can shop at American apparel outlet today and be sure to get a fashionable and stylish design.